Site: Flatspot

by Chris on 11 May 2010

flatspot.com A lovely looking site that offers up a spectacular variety of clobber. #ep16

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Subculture and fashion reviews

From the podcast

Episode 16: No Guns Reviewed

Pros

Roll on

A lovely looking site that offers up a spectacular variety of clobber with a simple design and some great photography. It might sound obvious but when building an online shop it must be SIMPLE and EASY use. Yet so many online stores forget about this key point and go straight for vomit inducing flashy, pimpy, noisy crap that really is just masking the fact their site sells shit stuff.

But not here! Flatspot is easily one of our favourite online clothing stores, they keep it so so simple and clean which is becoming a forgotten art. High resolution, well cropped images of products, again obvious but it’s shocking how many ‘big’ sites can’t even get this right.

There is a great range of well known brands such as Carhartt, Nike SB & Stussy to smaller independent labels from around the world with our picks being Brixton & The Quiet Life which are worth a peek.

Nice!

(we def took some inspiration from this site for our own as it is a classic!)

Cons

Roll off

Only a couple of niggles, we found that new customers might struggle to browse smoothly as the drop down menus work great if you know what brand you are after, but for a first timer they might not know their ALIFE from their OBEY. Which we think could be improved with a solid filter system, ‘recommendations’, ‘most popular’, ‘staff picks’ & ‘people also bought this’ for the noobs and Mums to get them started.

Would be nice to see a wider side! As most people now have at least 17” plus screens. A couple of extra rows on the homepage perhaps?

Go on!!!